It’s the most romantic time of the year—but what do you gift that special someone in your life who also happens to be a beauty aficionado? While roses and chocolates may cut it for some, for beauty lovers Valentine’s Day marks the launch of some coveted limited-edition Valentine’s Day collections. Here are some of our faves. —Vicki Duong
bobbi brown. Bobbi Brown’s Extra Lip Tint ($40) is the perfect addition to any makeup-lover’s bag. Boasting a sheer tint of colour, it’s also hydrating with a nourishing blend of avocado, oil and jojoba oils. For Valentine’s Day, Bobbi Brown has created three limited-editions lip balm components featuring art deco hearts, perfect for prepping your pecker.
wet n wild. Get ready to fall for the Wet n Wild Fall in Love collection. The entire collection features pink packaging with hearts for some of the brand’s most iconic products. We are loving the Mega Volume Mascara ($4) for buildable dramatic lashes perfect for making eyes at your special valentine.
nyx cosmetics. Not all gifting has to be to a loved one; we also believe in treating yourself this Valentine’s Day. Our friends at NYX Cosmetics agree, with their 2 Me, Luv Me shadow palette ($40), packaged like a love letter. The palette, which features mattes and shimmers with a mix of pinks, purples and neutrals, will inspire a variety of fun and flirty eye looks.
essie. Love is in the air and also on your hands with Essie’s Valentine’s Day collection ($10 each) of romantic shades with cheeky names. Our fave is the champagne metallic with a silver pearl finish named Heart of Gold that gets a Valentine’s Day makeover with a limited-edition gold foil lid with hearts and cupid bows.
natasha denona. Mimic the look of flushed cheeks with Natasha Denona’s Love Glow Cheek Duo palette ($56). The palette features the perfect cool-toned pink cream blush and a rosy highlighter with hearts embossed in the powder. The package itself makes for a great vanity addition with flirty glitter hearts on the front.