Beauty

It’s Never Too Early To Start A Smart-Aging Skin Routine

June 6, 2021

Growing older is natural, and best done with joy, grace—and a good plan! Yup, just like our retirement savings, we’re looking out for our future skin by kick-starting a smart-aging plan … as early as our 20s and 30s! With many incredible products and routines out there to help skin age smartly, we tapped the experts at Australian beauty and skin-care brand endota, whose revolutionary New Age approach has been clinically tested to deliver age-defying results, to tell us just how to do it, step by smart-aging step. —Vita Daily

smart-aging step 1: prevent fine lines. The number one thing the pros say we can do to reduce the signs of aging, starting from a very young age? Wear an SPF of at least 30, daily, and reapply, reapply, reapply! It’s not enough to simply slap sun protection—like endota’s fast-absorbing and lightweight Daily Defence Cream SPF 50+ Sunscreen ($66.50)—on in the morning and forget about it; generally, sunscreen should be reapplied every two hours, especially after swimming or sweating.

smart-aging step 2: slow down the loss of collagen. Did you know that, after the age of 20, we produce about 1% less collagen in the skin each year? As a result, our skin becomes thinner and more fragile with age. A great way to tackle this issue (read: slow down the loss and boost production) is to start using a vitamin C serum, like endota’s Super C Firming Serum ($159.95), which can protect against UV damage and stabilize the collagen proteins in your skin. And don’t skip exfoliation: a chemical peel or glycolic acid (we love endonta’s Glycolic Exfoliating Cleanser) can help promote cell turnover, which, in turn, stimulates collagen production.

smart-aging step 3: promote firm skin. The plump and bouncy skin are keep-ableof our 20s and 30s are keep-able thanks to peptides: powerful amino acids that help support collagen, elastin and skin firmness. Pro tip from endota, which makes a range of powerhouse peptide skin-care products: pairing them with your moisturizer can help get peptides into and make them a no-brainer part of your regular routine.

smart-aging step 4: prevent deeper lines. When it comes to reducing the appearance of and even preventing deeper lines and wrinkles, the clear answer is retinol—a vitamin A that works by helping to regulate collagen production and increase skin-cell turnover rate. A great option in your 20s and 30s is endota’s Age-Defying Retinol Serum ($159.95): this top-rated, clinically tested, effective-yet-gentle serum has the ability to reduce fine lines and wrinkles by an astonishing 50 per cent, and boost radiance for younger-looking, vibrant skin. A perfect plan!

endota.ca

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