Light Up Your Summer With BIC®

June 28, 2021

When we say we’ve got a lot going on this summer, we mean a lot! Not much travel, sure, but plenty planned close to home and with safety and health guidelines in mind. And the one tool we’ll have on hand to help facilitate it all? A lighter.

Yup, the new BIC® EZ Reach™ lighter is our secret little helper for many summer-fun occasions and activities, from birthdays (we celebrate three in July in our immediate family alone) to long weekend barbecues, fireworks and, of course, campfires! Topping the list? We can’t wait to light up our backyard fire pit in our brand-new home!

This lighter’s innovative design is a perfect combo of a pocket lighter and a longer-reaching wand lighter, featuring an extended wand at the top of the lighter that helps to keep fingers away from the flame, even when trying to light those tough-to-reach places.

The BIC EZ Reach lighter is available in all the colours of the rainbow, too! Snag it at major retailers such as Canadian Tire, and major convenience stores across Canada, right on time to light up your summer! —Noa Nichol


  1. Wendy Germaine

    June 28th, 2021 at 12:00 pm

    This is a handy lighter Love the style

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