Say Hello To Homebird (Win!)

December 6, 2021

There’s a new high-quality home textiles brand in town, with a vision to make organic and ethically produced bed and bath linens more accessible. Launched in November 2021 and based in Vancouver, Homebird brings a fresh outlook to the industry, with complete traceability and transparency regarding its supply chain and organic and Fairtrade partnerships. We chatted with founders Saloni and Gaurav to learn more. —Vita Daily

Hi Saloni and Gaurav! Please tell us a bit about yourself to start.

Hi, we are Saloni and Gaurav, co-founders of Homebird. We’re originally from India, but have spent the last 15-plus years in the U.S. and Canada and now call Vancouver our home. Saloni has a background in textile production, and has worked with manufacturers from around the world. And Gaurav has had a long career in finance. This past year has been quite a whirlwind for us personally; not only did we have our first child, but we also decided to take the plunge into entrepreneurship, which is something both of us have always wanted to do.

When and why did you launch Homebird? What niche were/are you aiming to fill?

As we spent time at home over the past year, we decided to freshen up our linens. We searched long and hard for quality products that looked good and didn’t cost an arm and a leg. When we couldn’t find what we were looking for, we decided to start Homebird. Saloni’s background in textile production has made her intimately familiar with the harsh realities of the industry we all hear about, so we knew that a sustainable and ethical supply chain had to be the foundation for our business. We spent almost a year finding the right manufacturing partners and testing each one of our products, before we finally launched Homebird in November 2021. At Homebird, we have a simple mission: to deliver premium-quality bed and bath linens that look great, are responsibly made, and accessibly priced.

What products do you currently offer, and what makes them unique?

We offer a selection of bed and bath linens. Our bedding collection has two ranges: sateen and percale. To put it simply, sateen produces a buttery-soft fabric that is perfect for snuggling in while percale is a cool and crisp fabric that is ideal for warmer sleepers. In our bath collection, we offer two ranges as well: classic and plush. Classic is your go-to everyday towel: lightweight, absorbent and quick-to-dry. Plush is your luxury towel that will make your morning routine feel truly special. We also offer hair and makeup towels that come in some fun colours and designs and are great for everyday self-care. All of our products are made with 100 per cent certified organic cotton that is free from toxic chemicals and gentle on your skin. And we make each one of our products with the consumer in mind—from contemporary designs and on-trend colours, to the tiny details that make life just a little bit easier, we’ve thought of it all.

The linen space is currently, well, very cosy! If you haven’t told us already, what makes your brand different?

It certainly is! We started Homebird because we believe that consumers shouldn’t have to choose between quality, reasonable prices and sustainably and ethically made products. In a world where greenwashing has become increasingly common, we’ve chosen to give our customers an inside look into where and how our products are made so they can be more informed and feel confident about their purchase. All of our products are made from organic cotton certified by the Global Organic Textile Standard, which is the highest standard when it comes to certifying organic fibres. And our products are made using Fairtrade-certified cotton as well. We’re incredibly proud to have partnered with Fairtrade and see the positive impact we’re able to make in the lives of the people who make our products. Our commitment to being transparent with our customers, and sustainable and ethical manufacturing practices is what makes us truly different as a brand.

Tell us, what’s currently on your bed?!

We’re currently using our sateen sheet set in white. It’s super-soft and incredibly cosy—perfect for this time of year. And for our duvet, we like to mix and match our colours every now and then, so are currently using our white and sand reversible duvet cover!


Win! A Luxurious Six-Piece Plush Bath Towel Set From Homebird!

Congrats Mary M. of Gibsons, BC, who will receive a Luxurious Six-Piece Plush Bath Towel Set From Homebird in grey or navy! To enter, follow @shophomebird and @vitadaily.ca on Instagram and follow the entry rules on our corresponding post. Contest opens December 7, 2021, and closes December 14, 2021. Rules and regulations herePlease note: if you are the winner, you will receive a DM (direct message) in Instagram directly from @vitadaily.ca. Please be wary of fake accounts, which often use similar handles with an extra or missing letter, number or symbol. We will never ask for a payment or for your credit card number, and we will never ask you to click through a link. If you are unsure whether you have been contacted, via Instagram, by us or a fake account, email us before responding.


  1. Luc Lafreniere

    December 7th, 2021 at 9:20 am

    Navy @tithe01

  2. M Liz Beisel

    December 7th, 2021 at 9:25 am

    Love the deep navy colour!

  3. Lindsay

    December 7th, 2021 at 9:25 am



  4. Emily B

    December 7th, 2021 at 9:47 am

    The grey ones are lovely (both are actually)

  5. Rosalie Reeves

    December 7th, 2021 at 10:05 am

    Navy please @oxo.cube

  6. Jax Bailey

    December 7th, 2021 at 10:22 am

    Navy @jaxbailey17

  7. Amber olak

    December 7th, 2021 at 10:22 am

    I would pick grey


  8. Zenia

    December 7th, 2021 at 10:37 am

    Love the grey colour

  9. Roula

    December 7th, 2021 at 10:44 am

    I would love the grey set 🙏🏻🤍


  10. Rachel C.

    December 7th, 2021 at 11:21 am



  11. Catrina Lyttle

    December 7th, 2021 at 11:38 am

    I’d like to win the grey towels.
    @aliceltranty on IG

  12. Janet M

    December 7th, 2021 at 12:18 pm

    I love the grey towels. @asherares

  13. Kevin Ahoy

    December 7th, 2021 at 12:28 pm

    I’d like the Navy towels @flightsimg

  14. l p

    December 7th, 2021 at 1:05 pm

    navy. thanks

  15. KaLei

    December 7th, 2021 at 1:26 pm


  16. Rose

    December 7th, 2021 at 2:58 pm




  17. Shelley N

    December 7th, 2021 at 3:32 pm

    I would pick navy since it goes with the colours in our bathrooms. @schnitzelbran30

  18. Jessica

    December 7th, 2021 at 3:34 pm


  19. tammy harrison

    December 7th, 2021 at 3:40 pm

    grey @tdharrison1

  20. Joy D

    December 7th, 2021 at 3:59 pm

    I would pick the grey. @joymariemd

  21. Daniellamlove

    December 7th, 2021 at 4:21 pm

    I’d pick Grey!

    IG – @daniellamlove

  22. Heather Ritz

    December 7th, 2021 at 4:23 pm

    love the grey

  23. James Boak

    December 7th, 2021 at 4:24 pm

    grey for me

  24. Suman

    December 7th, 2021 at 5:18 pm

    I love all the colors

  25. Florence Cochrane

    December 7th, 2021 at 5:26 pm

    The Navy @fossie55

  26. Theresa A.

    December 7th, 2021 at 5:31 pm

    Grey, please.


  27. M.S. Thompson

    December 7th, 2021 at 6:53 pm

    Love the elegant look of the grey. @sthompson788

  28. Heather

    December 7th, 2021 at 7:02 pm

    I love the grey! 💕

  29. Heather

    December 7th, 2021 at 7:06 pm

    Whoops! Sorry…forgot my insta: @flowergirl345
    I love the grey!! 💕

  30. Nick

    December 7th, 2021 at 7:14 pm


  31. Sanjay

    December 7th, 2021 at 8:35 pm

    I love the blue pls

  32. klp

    December 7th, 2021 at 8:38 pm

    Navy, please.

  33. Lisa

    December 7th, 2021 at 11:09 pm

    Navy blue @loki.loo20

  34. Tabby72

    December 8th, 2021 at 6:32 am

    Blue! @tabby_1972

  35. wendy hutton

    December 8th, 2021 at 9:08 am

    Grey color @wghutton

  36. Jan

    December 8th, 2021 at 8:56 pm

    I would choose the grey @jan_leeu

  37. Talwinder mangat

    December 8th, 2021 at 10:26 pm

    I would choose grey


  38. Joanne Taggart

    December 9th, 2021 at 4:46 am

    Navy all the way @joannetaggart

  39. Iris Nixon

    December 9th, 2021 at 9:16 am

    I would pick grey

    @muckymoo2 on IG

  40. Sarah Aubin

    December 9th, 2021 at 1:05 pm

    I’m in love with the Navy! @dreamjeanne3

  41. Melissa

    December 9th, 2021 at 5:59 pm

    I would chose grey!!


  42. Danny M

    December 9th, 2021 at 6:26 pm

    Beige towels would be my choice! – @maibdan

  43. Faye

    December 9th, 2021 at 11:14 pm

    Grey @gggs789

  44. Jason

    December 10th, 2021 at 2:46 am

    grey @jtwltd123

  45. Carolyn M

    December 10th, 2021 at 4:34 am

    Classic white would be my preference!

  46. Sandra Lebeau

    December 10th, 2021 at 3:03 pm

    I like the blue ones.

  47. Julie Barrett

    December 12th, 2021 at 4:33 am

    I would choose navy blue IG @reviewzbyjewelz

  48. Winnie Tong-Luo

    December 12th, 2021 at 9:37 am

    Grey @sweetsweetpapaya

  49. Alicia

    December 13th, 2021 at 7:40 am

    Navy @aliciagxn

  50. Kaitlin

    December 13th, 2021 at 8:32 am

    These look so cozy! I would definitely love the navy!!


  51. Kristi

    December 13th, 2021 at 10:31 pm

    I would pick the grey.
    IG @kpallaround

  52. Alina

    December 14th, 2021 at 4:29 am

    I love the Navy!

  53. Mary Danieli

    December 14th, 2021 at 5:48 pm


  54. Xu Liang Li

    December 14th, 2021 at 8:35 pm

    blue @liangliangcanada

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